Archive 2007

This section lists the outputs for the original 2007 market segmentation outputs. 

The national picture

The maps available to download below illustrate the distribution of each of the 19 segments across England.

The local picture

Sport England has produced the market segment profile for each local authority. This shows the proportion of each segment in each local authority and CSP , compared to the national and regional picture. This is a great place to start exploring what market segmentation could mean for your area, for example which are the more prevalent segments in your area and what this means for sport and active recreation provision.

View the segment profiles on a local level.

Taking forward your segmentation profile

Other ways to geographically analyse the segments in your area

There are many different ways you can explore the sporting segments in your area.

Documents

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